Target User And Specifications
At GentleGlow Studios, we focus on providing our employees with the best tools for seamless networking and collaboration. Some of them are:
Employees
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Game Designers
- Use By: Game designers.
- Use For:
- Creating game concepts, storyboards, and levels.
- Using design tools like Unity, Unreal Engine 5, or Figma for prototyping.
- Collaborating with other departments to ensure the game aligns with the vision of the company.
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Animators and Artists
- Use By: Artists and animators.
- Use For:
- Creating character designs, game art, and animations using software like Blender, Maya, Photoshop, or Illustrator.
- Rendering assets for use in-game.
- Refining visuals based on feedback from designers and testers.
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Receptionist
- Use By: Receptionist.
- Use For:
- Managing schedules and meetings.
- Coordinating communication between team members and external partners.
- Using basic office applications for administrative tasks.
-
Audio Engineers
- Use By: Audio engineers.
- Use For:
- Creating sound effects and background music using tools like Pro Tools or FL Studio.
- Integrating audio into the game during development.
- Testing audio synchronization and ensuring it complements gameplay.
-
Programmers and Engineers
- Use By: Programmers.
- Use For:
- Writing, debugging, and implementing game code.
- Using integrated development environments (IDEs) like Visual Studio or JetBrains.
- Testing performance and fixing bugs or glicthes reported by QA or beta testers.
-
Database Manager
- Use By: Database manager.
- Use For:
- Managing game-related databases, like player profiles or leaderboards.
- Ensuring the company's data integrity and security.
- Using database tools like MySQL, PostgreSQL, or MongoDB.
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Big Data Analyst
- Use By: Big data analyst.
- Use For:
- Analyzing player behavior and performance metrics.
- Identifying trends for improvements or monetization strategies.
- Using tools like Python, R, or Tableau to generate insights.
-
Quality Assurance (QA) Team
- Use By: QA testers.
- Use For:
- Testing gameplay for bugs, glitches, and user experience issues.
- Documenting issues using bug-tracking software like JIRA or Trello.
- Ensuring the final product meets quality standards.
-
Production Team
- Use By: Production managers.
- Use For:
- Tracking project timelines and resources using tools like Asana or Monday.com.
- Ensuring teams meet deadlines and milestones.
- Communicating with stakeholders about project progress.
-
User Research and Analytics
- Use By: User researcher/analyst.
- Use For:
- Collecting and analyzing player feedback via surveys and playtests.
- Generating reports on user experience and satisfaction.
- Collaborating with designers and developers to improve gameplay.
-
Marketing and Publishing
- Use By: Marketing manager.
- Use For:
- Creating promotional content like videos and social media posts.
- Managing advertising campaigns using tools like Google Ads or Meta Ads Manager.
- Analyzing engagement metrics to optimize marketing efforts.
External Participants
Beta Testing
- Use By: Beta Testers.
- Use For:
- Playing pre-release versions of the game to identify issues and provide feedback.
- Using various devices (PC, consoles, or mobile, depending on the target platform) to simulate real-world user scenarios.
- Reporting bugs, performance issues, and overall user experience through feedback forms or bug-reporting software.
Clients
Casual Gamers
- Use By: Players seeking a relaxing and enjoyable gaming experience.
- Use For:
- Playing games for short bursts of time to pass time.
- Exploring calming gameplay with intuitive controls and aesthetic visuals.
- Providing feedback on user experience, enjoyment, and any issues encountered.
Content Creators (Streamers and Bloggers)
- Use By: Influencers who create content about games.
- Use For:
- Recording gameplay to share with their audiences via streams, videos, or blogs.
- Showcasing gameplay features, art style, and overall experience to their followers.
- Offering promotional exposure and feedback from their community.
User Feedback Providers
- Use By: Individuals participating in focus groups or surveys.
- Use For:
- Evaluating gameplay elements and providing suggestions for improvement.
- Sharing preferences, emotional responses, and usability concerns.
- Highlighting their favorite features and pointing out potential drawbacks in the game.
Game Enthusiasts
- Use By: Players passionate about casual and aesthetic gaming experiences.
- Use For:
- Testing different game modes, challenges, and personalization features.
- Offering insights into what makes the game fun, replayable, or unique.
- Advocating for improvements based on their gaming expertise or preferences.
Accessibility Advocates
- Use By: Individuals testing accessibility features (e.g., colorblind players or those with mobility challenges).
- Use For:
- Assessing the game’s inclusivity features like adjustable controls, text size, and visual contrast.
- Providing feedback to ensure the game can be enjoyed by diverse user groups.
Target Devices for Clients
Mobile Gamers:
- Devices: Smartphones or tablets.
- Purpose: To ensure compatibility, smooth performance, and intuitive touch controls for mobile platforms.
PC Gamers:
- Devices: Laptops or desktop computers.
- Purpose: To evaluate gameplay on larger screens and with keyboard/mouse inputs.
Console Gamers:
- Devices: PlayStation,
Xbox, or Nintendo consoles. - Purpose: To test controller-based gameplay, performance, and immersion on consoles.
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